A distributed
community of thousands
In order to provide a welcoming and rich employee experience for new hires, a vast global community was established. The core focus of the community was to foster connections and develop skills that supported meaningful and lasting career management.
Create a technical pro-level community.
The challenge was to build a scalable and inclusive technical community for pro-level customers who want to deep dive on very specific topics and products.
Introducing Learn experts.
We found people who were already advocates in the community and invited them to be Learn experts. They were a scalable solution that allowed for learners to gain access to subject matter experts and their peers in a private and safe social learning experience.
Spreading the word.
We used the Microsoft Learn portfolio of events, sites, emails, social channels and our new Learn experts to reach thousands of learners.
Live and active
micro-communities.
Learning rooms are topic-specific social learning experience lead by proven experts and participated in by learners from around the world.
“Carpool truly are the community experts. They are amazing at recognizing a community need and providing a real solution.”
The result: A thriving community of over 8,000 people with over 80% participation.